Hospitality Meets High-Impact: Driving Bookings with Rich Media and CTV

In our recent blog on the new travel funnel, we explored how context and location help hospitality brands identify the right moments to reach travelers. Those moments spark interest and set the stage. But what comes next is just as important: how brands guide travelers from that initial moment to a confirmed booking.

That’s where MobileFuse’s Rich Media and Connected TV (CTV) solutions bring everything together — creative formats, precise targeting, and performance insights — to deliver measurable results.

Mobile Moments That Inspire Travel

Since more than 70% of travelers start their planning on mobile, it’s a critical touchpoint to influence decisions early. MobileFuse Rich Media transforms the mobile experience with formats built for exploration:

Quizzes and polls that guide travelers to the right package or destination.
Vertical scroll units that double as mini travel guides.
Interactive maps and carousels that let users explore attractions, tours, and property features.

These features turn mobile research into genuine booking intent, creating a natural flow into other channels like CTV.

Bringing Destinations to Life on the Big Screen

The journey doesn’t stop on mobile. With more than 80% of U.S. households streaming via CTV, the big screen is where brands can inspire travelers on a larger scale. MobileFuse CTV formats build on mobile interaction by offering:

Branded travel showcases that feel like immersive content.
Interactive overlays and QR codes that move audiences seamlessly to mobile booking experiences.
Cross-screen storytelling that extends exposure from TV to mobile, reinforcing intent.

This ensures that inspiration on the big screen connects directly to action on personal devices. Explore more of our travel verticals here.

Smarter Targeting for Travel Brands

Creative formats are powerful, but they deliver the most value when paired with precise targeting. MobileFuse uses context, location, and traveler profiles to ensure campaigns reach the right people at the right time:

We build audiences around traveler types such as road trippers, family vacationers, or luxury seekers.
We apply geo-targeting to drive-to markets, airport hubs, and popular destinations to maximize relevance.
We re-engage travelers who have interacted with earlier ads, guiding them closer to booking.

By integrating targeting directly into creative delivery, MobileFuse keeps campaigns relevant and effective throughout the traveler journey.

Data-Driven Insights That Matter

Measurement and analytics complete the picture. Beyond creative formats and targeting, MobileFuse equips hospitality brands with insights that connect exposures to real business outcomes:

Understand how CTV, Rich Media, and other channels work together across the traveler journey.
Attribute bookings, signups, and site visits back to campaign touchpoints with clear reporting.
Optimize spend by focusing on channels and audiences delivering the highest return.

With over 850 million people using travel apps in 2023, brands must see how every impression contributes to the booking path. MobileFuse provides the clarity media planners need to make confident decisions and continuously improve performance.

Context and location may create the right moments, but it’s the combination of creative formats, precise targeting, and actionable insights that turn those moments into results. MobileFuse Rich Media and CTV work together to guide travelers from dreaming to booking while building long-term loyalty.

For media planners and brands, this means every campaign is part of a larger journey — one that inspires travelers, drives measurable outcomes, and strengthens the connection between brand and guest.

To learn how MobileFuse can elevate your campaign, reach out today.